Starwood Adds 20th Destination Module for Travel Professionals


Chris Austin
Vice President
Global Retail Leisure & Luxury Sales
Starwood Hotels & Resorts

At Starwood Hotels & Resorts we are continuing to invest in our travel professional partners. The first new destination module for 2015 is now available at SPGPRO.COM. This, the 20th  destination immersion created for travel professionals by Starwood Hotels & Resorts, highlights the destinations of Tampa, Fort Lauderdale, Miami and Orlando. Featured in the training module are more than 30 unique Starwood Hotels & Resorts available in these popular Florida cities.

The new Florida module highlights geographic updates, climate and top attractions and a review of all Starwood properties in each region. Seven of Starwood’s iconic brands are represented throughout Florida include Aloft, Element, Four Points, Sheraton, Westin, W, and St. Regis. And our portfolio in this dynamic state, my home state as a matter of fact, will continue to grow this year. Certificates are provided for each module and a virtual concierge with additional resources is available once logged in to SPGPro.

Our existing ProLearning destination modules have already been viewed by tens of thousands of current SPGPros. Destinations available include the U.S. state modules for Arizona, California, Hawaii, Puerto Rico and Texas. International destination market concentrations include: the Caribbean, Mexico, The Maldives, Thailand Resorts, Fiji, Bali, Hainan Island China, Macau, Greece, Canada, Rio de Janeiro, Panama City, Buenos Aires and Punta Cana, Dominican Republic.  Each module can be explored one destination at a time and travel professionals can return to their last completed section at any time. Additional destinations will be added throughout 2015.

As a travel professional myself, I do know that it is hard for those of us in the business to take time to enjoy the rewards of travel and the rewards of being in this fabulous industry. I wanted to be sure to remind you that at Starwood we have developed a rewards program to make that happen for you. Starwood launched an industry first in support of the travel professional community  when we joined our award winning loyalty program with our award winning travel professional program. SPG® Pro – a true game changer, leverages the power of SPG, Starwood’s industry-leading loyalty program, while combining the best of StarwoodPro into one integrated offering. Additionally, SPG Pro benefits combine with what travel professional earn for eligible personal stays, which means  you are able to earn rewards even faster. Please visit us today at spg.com/pro and be sure you are earning your rewards for entrusting your business to us! SPG Pro leverages the power of SPG, Starwood’s industry-leading loyalty program, while combining the best of the former StarwoodPro into one integrated offering. Remember you earn 1 Starpoint for every US$3 of eligible room revenue when you book leisure or business travel for your clients — and for any groups, meetings and events you plan with us.