Web Address: www.floridaspecialist.org
Sponsor: VISIT FLORIDA (official tourism marketing corporation for the state)
Overview of Program: The purpose of the program is to expand a travel agents knowledge of the Florida product and certify you as a Florida Specialist. The certification lasts for a two year term, which can be renewed upon expiration. All you need to do is sign up and your Specialist package will be mailed to you. The 2008 Florida Specialist program includes 3 seminars that will familiarize you with the consumer website, www.VISITFLORIDA.com, the Official Vacation Guide, the Official Travel Industry Guide and Worth the Drive. Upon completion of all 3 seminars, fax your answer key to (850)201-6905. You have two opportunities to successfully complete the program.
Eligibility Requirements: This program is open to all full-time US travel agents. You will have to provide a copy of your IATA/CLIA card in order to receive your certification.
Benefits: The benefits of the program include a foundation of knowledge on the Florida product, receipt of 4 continuing education units with The Travel Institute, receipt of the quarterly newsletter and Florida Specialist certificate and qualification for regional FAMs offered by Florida CVBs.
Cost: FREE to qualified agents.